ABOUT
I am a multi-disciplinary creative professional with over a decade of experience in the industry. I have formal education in design, photography and writing. I have worked with a wide variety of consumer brands in design, fashion, product, and hospitality to bring their creative visionaries to life. My ability to create both visual and written content has helped brands keep a strong and cohesive brand identity in their marketing strategy. I can independently ideate original concepts, execute production tasks, art direct, take photos and videos, as well as write content for multi-scaled campaigns. Working closely with small brands has helped me understand each business’s unique vision and allowed me to use my diverse background to create impactful content that stands out in our competitive industry.
Services
Art Direction
As a creative lead, I can shape and maintain the visual identity of a brand across all platforms. I ensure every visual touchpoint aligns with each brands values and identity. I can lead the concept development and execution for campaigns, product launches and content while effectively directing photographers, designers and producers for each project.
Photography
Effectively capture and create high-quality imagery that brings brands identity and narrative to life. From concept to execution, I combine my technical expertise with my sharp creative eye to produce photography that resonates across digital, print, and social platforms.
Writing
Creating the voice behind the brand, I can craft compelling narratives and sharp copy that connect, inspire, and communicate effectively. I can transform ideas into language that’s clear, engaging, and true to the brand’s identity. From big-picture storytelling to precise, persuasive copy, I can shape how the brand communicates across campaigns, digital platforms, social media, packaging, and beyond.
Social Media Manager
Manage social media accounts to ensure the brand stays culturally relevant, visually cohesive, and audience-focused. Ensure all visual content stays on brand by thoughtful grid planning while developing strategies to increase reach and followers using SEO optimization. Create and oversee social campaigns and review analytics while staying on board with the latest industry trends.